Around the Workstand
Around the Workstand is our podcast where we discuss the work done here at Workstand. Workstand is the only all-in-one commerce solution built exclusively for local bike shops. Our technology powered the ecommerce revolution for the IBD channel and is trusted by one out of four shops. Every subscription includes an optional point of sale at no extra cost. Workstand helps local bicycle retailers leverage the power of our industry-leading data network to run a more efficient business and expand sales opportunities.
We offer the most complete catalog of product data, including images and descriptions, expanded sales potential, and improved efficiency for both retailers and suppliers. Included drop shipping and brand marketing partnerships to build powerful relationships.
To complement our software services, Workstand is also a complete digital marketing partner. We work with over 400 bike shops, including many of the nation’s largest, offering website maintenance, Google Ads, SEO, graphic design, custom websites, and more.
Contact us anytime for more information: podcast@workstand.com
Around the Workstand
Do you ever wish someone would give you a straightforward answer to your website and marketing questions? We will.
There are many things in life where clear-cut answers are difficult to come by. Websites and marketing certainly fall into this category. Do you ever wish someone would just tell you the answers? We will.
Today, based on our own experience - even if you only consider us, Suzie and Mark, that is a combined 20 years here at Workstand working with bicycle retailers all over North America - and with as little bias as we can muster, we’ll just tell you the answers to some common yet confusing questions we often hear.
Direct and simple, ready?
The one we hear the most often - SEO - how can I do better in search?
I’m a local business, why should I sell online? I want people to come to my store and I don’t want to encourage them to shop online.
Why should I pay for ads? Why should I pay Workstand to run my ads?
Does my homepage look good? Is my homepage effective? We don’t hear these questions often enough. 🙂 Request your Complimentary Website Review by the Workstand Client Success Team
Can you help my website perform better without adding additional costs?
The admin navigation has moved since we published this video on how to streamline communications but the info is still valuable and relevant. Use the admin site search to find things that may have moved around.
What am I paying Workstand for in my subscription? I don’t use all the features in my subscription/what could I be taking advantage of more effectively?
Puppies or kittens? Well both, of course.
Be sure to email your questions to podcast@workstand.com. We read all emails sent and we look forward to hearing from you.
If you're a Workstand client with questions about your subscription, email support@workstand.com or call 303-527-0676 x 1. If you are not currently a Workstand client with questions about how our programs work, email info@workstand.com.
Find Us on LinkedIn
Ryan Atkinson, President + Co-Owner
Suzie Livingston, Marketing + Communications
Mark Still, Business Development
We also publish Around the Workstand on our YouTube channel if you'd like to watch while you listen. Here is our Around the Workstand playlist.
If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email mark.s@works...