Around the Workstand
Around the Workstand is our podcast where we discuss the work done here at Workstand. Workstand is the only all-in-one commerce solution built exclusively for local bike shops. Our technology powered the ecommerce revolution for the IBD channel and is trusted by one out of four shops. Every subscription includes an optional point of sale at no extra cost. Workstand helps local bicycle retailers leverage the power of our bicycle industry-leading data network to run a more efficient business and expand sales opportunities.
We offer the most complete catalog of product data, including images and descriptions, expanded sales potential, and improved efficiency for both retailers and suppliers. Included drop shipping and brand marketing partnerships to build powerful relationships.
To complement our software services, Workstand is also a complete digital marketing partner. We work with over 400 bike shops, including many of the nation’s largest, offering website maintenance, Google Ads, SEO, graphic design, custom websites, and more.
Contact us anytime for more information: podcast@workstand.com
Around the Workstand
Latest Episodes
Monthly Marketing Series: Planning for August 2026. Close out summer selling on a high note!
In our Monthly Marketing Series, we'll be taking a look at the upcoming month and discussing tips and tactics to plan for holidays, seasonal trends, and a general marketing calendar to help bike shops stay ahead of the game and ready to capture...
Workstand website pricing tips - ensuring the right price displays for your customers
Prices for products displayed on websites are a topic we frequently discuss both internally and with Workstand website users. Rather than a deep dive into advanced troubleshooting methods, today, we will point out the main sources of the prices...
How AI Is Changing Local Bike Shops — For Owners and Customers
Mark Still and Alex Slocum, Workstand's Director of Product, discuss the current state of AI and its effect on consumer behavior, shopping, and the continued (growing even) advantage of local retail.Most people hear or even say ‘AI’...
5 myths of online selling that continue to keep local bike shops from real sales growth - busted!
We're not saying it doesn't take a focused effort or real work. What we are saying is that many of the barriers that local, independent bike shops continue to believe rule them out of meaningful sales growth are no longer valid. Workstand has t...
Google Local Product & Awareness Ads work well to help bike shops capture shoppers in their market!
Google Local Product & Awareness Ads are some of the best levers we have to capture both high-intent shoppers who are ready to buy the products in stock on your floor now and people simply looking for a bike shop for service or answers to g...
